Table of Contents

 
Pagina 165 Authors: Thamir Hadi Abod, AL-GENABI, Tudor NISTORESCU, Sorina GIRBOVEANU
Title: STRATEGIC APPROACHES WITH EFFECTS ON COMPETITIVENESS AND PROFITABILITY OF TEXTILE MARKET IN IRAQ
Pagina 180

Authors: Miguel DELATTRE, Rodolphe OCLER
Title: POLYSEMY OF ORGANIZATIONS AND ORGANIZATION OF POLYSEMY: A FRENCH APPROACH

Pagina 192 Authors: Dejene Mamo BEKANA
Title: DETERMINANTS OF CONSUMER PREFERENCES IN ADDIS ABABA RESTAURANTS
Pagina 211

Authors: Mirela MAZILU, Catalina SITNIKOV
Title: RESPONSIBILITIES IN MANAGEMENT OF TOURIST DESTINATIONS

Pagina 221 Authors: Daniela POPESCU, Adriana SCRIOSTEANU
Title: A CONCEPTUAL PERSPECTIVE REGARDING PRODUCT LIABILITY
Pagina 229

Authors: Anubhav Anand MISHRA
Title: CONSUMER DECISION-MAKING STYLES AND YOUNG-ADULT CONSUMERS: AN INDIAN EXPLORATION

Pagina 247 Authors: Cristina LEOVARIDIS
Title: COMPARATIVE ASPECTS REGARDING CONSUMPTION AND CONSUMERS IN EUROPEAN COUNTRIES
Pagina 258

Authors:Ashish GUPTA
Title: A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT IN CONSUMER MARKETS: GRANDIOSITY/ REALITY?

Pagina 273 Authors: Ruxandra Irina POPESCU, Razvan-Andrei CORBOS
Title: THE ROLE OF TOURISM MARKETING IN THE STRATEGIC DEVELOPMENT OF THE TOWN OF ROVANIEMI
Pagina 287

Authors: Catalin AFRASINEI
Title: PARTICULARITIES OF QUALITY EVALUATION IN A SOFTWARE COMPANY

Pagina 295 Authors: Bilal AFSAR
Title: THE RELATION OF HIGH-PERFORMANCE WORK SYSTEMS WITH EMPLOYEE INVOLVEMENT
Pagina 308

Authors: Claudia MOISA
Title: FACTORS INFLUENCING THE EVOLUTION OF YOUTH TRAVEL

Pagina 317 Authors: Erika KULCSAR
Title: IS THERE ANY DIFFERENCE BETWEEN THE ATTITUDE OF ROMANIAN TOURISTS AS COMPARED TO THE FOREIGN ONES?
Pagina 323

Authors: Maria Alina JURCA
Title: THE FORMS OF UNCONVENTIONAL ADVERTISING – A THEORETICAL APPROACH

Pagina 334 Authors: Sunhilde CUC
Title: A MANAGERIAL APPROACH OF CUSTOMER SATISFACTION DRIVERS IN THE CLOTHING INDUSTRY
Pagina 343

Authors: Isola OLUWABUSUYI
Title: REASONING DISPARITIES BETWEEN HK AND US MANAGERS

Pagina 352 Authors: Nicoleta Valentina FLOREA
Title: LINKING MARKETING AND HUMAN RESOURCES RECRUITMENT TO OBTAIN ORGANIZATIONAL EFFICIENCY
Pagina 365

Authors: Vlad ROSCA
Title: CELEBRITY ENDORSEMENT IN ADVERTISING

Pagina 373 Authors: Manuela Rozalia GABOR
Title: EXPLANATORY METHODS OF MARKETING DATA ANALYSIS – THEORETICAL AND METHODOLOGICAL CONSIDERATIONS
Pagina 385

Authors: Florin Alexandru LUCA, Corina Ana-Maria IOAN
Title: INDIVIDUAL CAREER IN THE CURRENT ECONOMIC CRISIS

Pagina 391 Authors: Claudiu George BOCEAN
Title: CORPORATE GOVERNANCE REGULATION IN EMERGING COUNTRIES. CASE OF ROMANIA
Pagina 399

Authors: Anca TANASIE, Laurentiu Constantin DRAGOMIR
Title: COMPETITIVENESS AND MONETARY MANAGEMENT IN ROMANIA – A CRISIS OVERVIEW

Pagina 404 Authors: Cosmin FRATOSTITEANU
Title: INFLATION AND COMPETITIVENESS, A VAR MODELLING APPROACH
Pagina 411

Authors: Meda Roxana OLAHUT, Raluca COMIATI
Title: THE ROLE OF THE AESTHETICS IN THE MAKING OF A BRAND